
How To
Why you need classism to attract more of the right customers
“You’re beneath me.” Have you ever had someone look down on you? Treat you as if you’re worth less than
May 3, 2016
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Analysis
Why traffic, leads and sales are bad for business
“I need more traffic.” You’re on social media. You’re writing. You’re advertising. Customers are trickling in on one end. But
May 2, 2016
2 Comments

Analysis
Why website customers refuse to pay full price
You’re about to be robbed. That’s what many homeowners tell themselves when it’s time to hire a contractor. Naturally, they’re
January 19, 2016
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How To
Want to get more customers? Use the four-ears
You’re at a dinner party. The food is ready, everyone’s seated. The other guests have started eating when one of
October 8, 2015
4 Comments

Analysis
4 must-have website branding tips from satan
It’s the first of November. Anton LaVey, founder of the satanic church, has just had a son. There was just
March 13, 2015
2 Comments